ABRSM
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The Associated Board of the Royals Schools of Music (ABRSM) is the oldest, and most respected, music examination board in the world. They were keen to appear more modern and approachable and to expand into BRIC economies. The brief was to help redefine a clear position and to create a campaign for emerging economies, that sold the clear strengths and advantages of ABRSM.
—
The Associated Board of the Royals Schools of Music (ABRSM) is the oldest, and most respected, music examination board in the world. They were keen to appear more modern and approachable and to expand into BRIC economies. The brief was to help redefine a clear position and to create a campaign for emerging economies, that sold the clear strengths and advantages of ABRSM.
